Experienced automotive and mobility consultant with over 18 years of diverse experience in strategic planning, research, and technology & management consulting, with a strong focus on smart mobility solutions, alternate propulsion technologies (electric, hydrogen, sustainable fuels), and advanced automotive technologies. An incisive understanding of the ever-evolving market technology and consumer trends and their implications for products and services. Led multiple consulting project studies across topics such as on electrification, digital technologies, market fit and technology forecast, organization benchmarking, M&A due diligence, strategic sourcing, manufacturing business case, consumer behaviors, competitor benchmarking and solutions. Adept at leading global teams and collaborating across departments and stakeholders to achieve business objectives.

I am responsible for tracking Digital Transformation and the Internet of Things (IoT) at Counterpoint Research. I have over two decades of rich industry experience having worked with large tech companies like Accenture, Airtel, Nokia, and Microsoft in the past.
Before joining Counterpoint, I was the co-founder & CEO of a start-up in the competitive and market intelligence space utilizing big data and AI. I am a keen follower of the developments in devices and key internet technologies like IoT, Blockchain, AI, etc.
I am an engineer with, MBA and a certified project management professional. I am based out of The Hague in Netherlands.

Counterpoint is a market research company dedicated to delivering in-depth intelligence of the technology markets to the C-levels of the mobile industry. Founded by Analysts based out of Korea, India & UK. Our senior team of renowned industry analysts has seen technology companies and the mobile industry evolve, and they’ve now come together to redefine market research.

Counterpoint is a market research company dedicated to delivering in-depth intelligence of the technology markets to the C-levels of the mobile industry. Founded by Analysts based out of Korea, India & UK. Our senior team of renowned industry analysts has seen technology companies and the mobile industry evolve and they’ve now come together to redefine market research.